Service Design

“Design is directed toward human beings. To design is to solve human problems by identifying them, examining alternate solutions to them, choosing and executing the best solution.” Ivan Chermayeff


Get Practical With Service Design Thinking!

With the lines between hardware, software and services blurring, in the experience economy, we need new tools, to craft memorable and valuable experiences for our customers, employees and stakeholders.

Service design thinking is the designing and marketing of services to customers that improves the end-to-end service experience across all channels and touchpoints from a customer and organization perspective.

Through our consulting engagement and workshops, we can help your organization answer these following questions:

  • How to humanize the digital transformation?
  • How can we use service design thinking methods and tools to build sustainable relationships with customers?
  • How can we leverage both traditional and non-traditional data sources to design and operate services or product-service systems to become a stronger and more competitive brand?
  • How to make the company’s employees understand that customer care is an integral part of their job?
  • How to build a culture where employees come first and customers second?

We focus on a real project or challenge your organization or team is facing by gathering real insights, and help you create solutions that can empower leaders and employees to create instant, durable and positive change.



Service Design Thinking Offering

Service Design Planning, Innovation & Blueprinting

We examine your organization goals, uncover both tactical and strategic areas of opportunity to improve your service experiences and make sure your CX & EX priorities are right. We help generate powerful alignment across cross-functional teams and blueprint key scenarios.

Experiential Service Design Workshops & Training

We facilitate a number of training’s and interactive workshops to help your organization understand the importance of CX, EX and what it takes to achieve long-term success. We run it for your leadership teams, EX & CX organization and broader set of employees.

Service Design Project Coaching

As thought-partners we offer tactical and strategic advice and expertise to get your digital transformation, customer experience projects off the ground, with the option for you to ask questions or seek feedback on your efforts.

Mesmerizing Speeches

If you’re planning a meeting or an offsite event, we’ll charge the session with compelling CX/EX content. We can engage your audience on a wide range of topics related to customer and employee experience, digital transformation focusing on why you are embarking on this journey.


Related Services

Marketers Studio

Our marketer’s touchpoint workroom or studio includes creation of brand identities, logos, websites, campaigns, videos, infographics, illustrations, animations etc.

Marketers CTO

Information Technology is central to marketing. We identify the relevant tools (Marketing Automaton, CRM, CSM, PRM etc) and identify the relevant integrations to capture data, make sense of it by generating valuable insights for taking timely decisions.


Our Approach

Practical & Actionable

Focus on generating actionable insights and real work that goes into your touchpoint experiences, roadmaps, and product backlogs, both tactical and strategic.

Hands On & Empowering

We dive right in with hands-on, interactive methods that teach you to fish and enable and empower your cross-functional team.

Tailored & Accessible

Streamlined, tailored approach to your opportunity space, laser-focus on the problem at hand, optimized process to make service design accessible to people and teams who’ve never done it before or stuck-up, and “just enough” theory to help you get moving.

How Are We Different

We help you build competencies that are required to sustain long term success.

We combine our thought leadership and your ground realities (voice of your business, customers, employees, and process’s) to understand the dynamics of your organization and accelerate CX & EX results.

Marketers touch-point offering for service design thinking

Service Experience Is A Journey, Not A Project. We can help you make a difference! Partner with us in building the capabilities to consistently delight customers.

To find out more about how we can help you create and execute service design thinking strategy, do call us at +91-8080015500 or Contact Us. We are here to help.