Today’s empowered customers, choose their path and view the entirety of the experience with your brand across all touchpoints as one connected experience. Your customers interact with you on their own terms, shift preferences, flow across channels, and take unpredictable routes to a fluid destination. As a result, your sales, marketing, and customer experience organizations
To create a wining design-led innovation culture and organization and to explore and exploit opportunities requires embedding design thinking at all levels in the organization. Innovatus Marketers Touchpoint LLP is a customer experience, marketing, service design, design thinking and business innovation consulting firm, based in India. We offer go-to-market and digital strategy consulting and
The skills, knowledge motivation of the employees are the keys to exceptional results in any organization. Hence the need to put learning & development at the heart of business strategy and design programs which optimize the training investment and maximizes learning “stickiness.” When it comes to delivering results from talent development and learning programs, the
India has seen an increase in life expectancy and the rise of chronic illnesses. At the same time, current models of healthcare delivery are increasingly becoming unsustainable to manage this shift from volume (diagnose and treat) to value (prevent and manage) based care. With technology playing a lead role, there is a seismic shift
Does this look like your situation? The term “workshop” has negative associations with your employees – boring powerpoint presentations throughout the day, eyes fighting to stay open and heads wobbling as they catch themselves falling asleep, or miserable minutes of silence in the time allotted for Q&A. As a result the typical objections to planning
Despite my best efforts to fix problems on my own, sometimes I just have to call for help – whether I have a downed service, need to repair a broken gadget or appliance, or just need to fix the billing mistakes made by the service provider. As a customer, when it means it’s time
I share with you the regular verbal statements of a typical conversation at design thinking workshop – after each stage explore, converge, stretch, delight, and often, solutions happen. It begins with Occasionally… A day before the final session (a self-imposed deadline) On the final day of the design thinking workshop I hope you enjoyed it.