Blog Post

  In today’s choice rich, time poor, fast paced digital era we are on stage 24/7/365, and we do not get a second chance at the first impression. As entrepreneurs or business leaders, you realize the need to raise your game. To achieve this, you need to know the challenges and the opportunities associated with
  We all spend an average of 3000 hours every year or approximately 90000 hours of our lives in the office. And I know this is – ‘Shocking.’ So as an employer, do you know whether your employees are engaged, and is the time well spent, resulting in a win-win? Ask yourself: Do they love
  Design thinking is a game changer for the corporate world. It is an iterative method for developing innovative products, services, and experiences. As the focus is the user, you get familiar with the customer and align your solution to meet their needs. The welcome side effect is a high performing interdisciplinary team and a
  These days, in the network economy there’s no dearth of uncertainty around you and your business. Changing customer and employee behavior, disruptive startups, fast changing technologies, cyber-attacks, natural disasters, globalization, creative commons and so on, and the pace of this change is accelerating. However, despite many crossroads along the journey, there exist abundant opportunities
According to Einstein, creativity is “1% inspiration and 99% perspiration.” And, Grayson Perry says, “The path to creativity needs to be built on a strong focus, attention to detail and the ability to genuinely challenge orthodoxies.” The same holds while building a customer-centric culture. In the digital era, embracing a customer-centric mindset across the organization
A car cannot drive on its own and reach the destination until we check there is no flat tire, there is sufficient fuel, we wind up the keys, and drive prudently when there is a speed bump, apply brakes and so on. Similarly, for the customer to move from point A to point B in
  I have a question for all of the business leaders out there: Do you really believe in the digital era business strategy and customer experience strategy is one and the same? If the answer is YES, my next question is: Do you honestly have a finger on the pulse of the customer experience (CX)