Tips To Become An Effective Designer Of Your Marketing Strategy
Wednesday 20th September, 2017
In the webinar, industry expert Vidya Priya Rao, will share how using design thinking methodology you can design your VUCA marketing strategy (Startup, SME or Corporate companies).
In this webinar, we will discuss, how to:
- effectively use your new design thinking lens
- understand what VUCA means to your customers
- distinguish between a true paradigm shift and market noise
- use service design to remove friction along the customer journey
- foster the correct values in the team.
Decoding Service Design –For Improved Customer Satisfaction
Wednesday 23rd August, 2017
This webinar will help you to gain a greater understanding of the role that service design plays in achieving your customer experience transformation goals.
Key takeaways from the webinar include:
- What is (and What is NOT) service design
- The benefits of taking an outside-in view
- How service design uncovers the lumps and bumps along the customer journey
- Service design frameworks and tools
- Better know-how of desired customer experiences to drive better outcomes.
Decoding Employee Experience
Thursday 20th July, 2017
You can expect a lively conversation with some (hopefully) few good ideas as take away to create “wow” employee experiences you can implement in your organization.
What you’ll learn:
- Identify and dissect some of the key jargon of the latest HR buzzword: employee experience (EX)
- What is (And what is NOT) EX?
- How to establish the right employee experience that drive employee engagement and satisfaction
- How to apply design thinking to enhance EX
- And much more…
Shaping Customer Journey In Digital Era
Thursday 8th June, 2017
The webinar covers:
- The relevance of mapping customer journeys for competitive advantage in the digital era
- How to get started to develop your own journey
- What is and (What IS NOT) a customer journey
- The next steps once the mapping exercise is complete!
Apply Design Thinking to Create Ultimate Customer Experience (CX)
Tuesday 25th April, 2017
Why should I attend:
- What customer experience (CX) design is and why it matters
- Delivering optimal CX is both omnichannel and situational
- CX design pitfalls to avoid
- How to enable CX using design thinking in your organization.
Innovatus Marketers Touchpoint LLP is a customer experience, marketing, service design, design thinking and business innovation consulting firm, based in India. We offer go-to-market and digital strategy consulting and help our clients rethink and redesign customer and employee value in the digital era. We offer design thinking workshops and consulting, tailored to enable, accelarete or transform your business. We are laser-focused on the problem at hand and your opportunity space, and optimize process to make design thinking and service design principles accessible to your employees who’ve never done it before or stuck-up, and provide “just adequate” theory to help you get moving and achieve outcomes.
You may reach out to Vidya Priya Rao @ +918080015500 or email @ firstname.lastname@example.org
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